5 Bedroom Cape Style Home For Sale in Norwell MA

5 Bedroom Cape Style Home For Sale in Norwell MA, beautifully landscaped, totally updated with new kitchen cabinets, granite counter tops, and stainless steel appliances.  Norwell is known for it’s exceptional school system.  This home is located just minutes from the commuter rail and beautiful South Shore beaches.

For further information or to schedule a showing, please feel free to contact me at julie@capitalresidential.com or at 781-812-3971

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Norwell Home For Sale under $300,000

Norwell Home For Sale, under $300,000!

Get into the exceptional Norwell schools in this 3 bedroom home, with over 1600 sq ft of living space.

This home features a nice family room with cathedral ceilings, refurbished hardwood floors on 1st floor, new septic system and new furnace.

Don’t wait on this one.  For more information or to schedule a showing, feel free to contact Julie Petit at julie@capitalresidential.com or my cell# 781-812-3971

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Current Norwell Real Estate Market Stats

Having up-to-date Norwell Real Estate market data is invaluable.

Here’s some insight on how the real estate market in Norwell has been doing during the current 7-day period compared with the last 90-days. As a home buyer or someone selling their home, this information is invaluable as you can use historical and current statistics as a tool when making an offer, negotiating and buying a home. On the other hand, if you are thinking about selling your home in Norwell and need to know what price to ask and ultimately what price you might settle for, this data is a good measuring stick of how the Norwell real estate market is doing.

The Norwell Real Estate Market is constantly changing.

Norwell Real Estate market data can be obtained in several ways, but the most accurate is using a service that combines not only MLS (multiple listing service) statistics, but Plymouth County Registry of Deeds recordings. Capital Residential Real Estate subscribes to a paid service called Altos Research, which provides current and in-depth Norwell real estate market data for free to its customers and the public. The Norwell real estate market is ever-changing and consumers need to be informed. Informed consumers can formulate better strategies for pricing and negotiation by working with an experienced Capital Residential Real Estate agent.

Save this page to your favorites and have up to date Norwell Real Estate Market Data at your fingertips.

If you’re in the market for a home to purchase or thinking of selling and just starting the information gathering stage, it’s a good idea to save this page as a favorite and watch the trends in the market. This chart shows the median price, days on market and average price per square foot. If you would like to have a more in-depth report sent to you on a weekly basis, you can sign up by clicking here. If you have any questions about this chart or other real estate related questions, please feel free to call George Jamieson at Capital Residential Real Estate at 617-877-4839. To search homes in Norwell or anywhere on the South Shore please click here.


Selling Your Home? Know How To Choose The Right Real Estate Agent

Selling your home this year? Any competent real estate agent associated with a reputable brokerage firm can help you when selling your home. However, there can be vast differences in the level of value and professional services offered by the multitude of real estate agencies you have to choose from. It’s important when selling your home to know how to choose the right real estate agent. Not only is the brokerage firm you pick a key component, but the specific real estate agent you choose to work with can have a huge impact on the success of your transaction.

Selling Your Home with the biggest company doesn’t mean you always get more

Capital Residential Real Estate is considered a boutique real estate agency, meaning it’s locally owned, relatively small and independent from a national or regional brand affiliation.  As the owner and principal broker of Capital Residential Real Estate, I like my company being independent and different from the self-proclaimed #1 real estate conglomerates in the industry. The advantage Capital Residential Real Estate has is we don’t have to pay a franchise conglomerate a monthly fee plus another few percentage points for national advertising. That money can stay here locally and be spent strategically when I’m selling your home.

Brand awareness, brand recognition and brand loyalty are the basis for any measurable success in corporate America, but then again, I’m not corporate America, I’m Main Street America and that’s the way I like it. However, as a business marketing grad, I have to give kudos to brand names such as Coldwell Banker, Century21, ERA, Sothebys International Realty and Better Homes and Gardens – all enterprises of Realogy’s real estate franchise network. Formerly all these franchise brands were directly owned by Cendant until they spun off and separated their hotel, car rental and real estate businesses and created Realogy, who’s franchise empire has certainly achieved the pinnacle of franchise branding success.  Other names that may come to consumers minds is the ReMax and Keller Williams franchises. Even locally here in New England and South of Boston on the South Shore of Massachusetts, William Raveis Real Estate and Jack Conway Realtors, two real estate powerhouses and non-franchise entities as of this date, have built great brand recognition and still remain independent.

A Referral to a Real Estate Agent is the norm when selling your home

If you’re selling your home and you get referred to an agent affiliated with Capital Residential, Coldwell Banker or William Raveis, chances are you’re probably going to end up working with that agent. People like referrals, both the giver and the receiver as well potential user of the services. It’s human nature to trust a friend’s opinion and their personal referral when it comes to something as important as selling your home and people like doing business with people they know. But that doesn’t always mean the referral you end up with is the right one for you. It can be no different than cold calling a real estate agency and ending up with the person who answers the phone. Ultimately, it’s up to you to decide if the real estate agent you’ve been referred to is exceptional and worthy of handling such an important financial transaction. Remember that selling your home involves hundreds of thousands of your dollars if not millions and you want an agent who has expertise in pricing, marketing and certainly negotiating so none of your money gets left on the table and the deal actually gets completed.

All of these companies I mentioned are strong national and regional brands who have spent a lot of money on their marketing campaigns to become successful. This has helped them attract and leverage people, both agents and consumers alike. I know and work with many good agents who are affiliated with these brands, but some real estate brokerages are hamstrung by their tight budgets caused by too many listings, overpriced listings and big office overhead. Then it’s up to the individual real estate agent to dip into their wallet and pay for the enhanced marketing efforts needed when selling your home in today’s market. Unfortunately, this isn’t always the case as some agents might not have or be willing to spend their personal savings on marketing your home.

Getting a Bigger Bang For Your Buck When Selling Your Home

Most consumers might think a big national franchise brand can provide more value, better advertising and a bigger bang for their buck, but this isn’t necessarily true. Locally owned independent brokerage firms like Capital Residential Real Estate can offer the same and in many cases more value and service when selling your home.  Boutique real estate firms like Capital Residential have equal access to the same pool of home buyers in the marketplace so it’s just a matter of reaching those buyers and making sure your home is seen first and frequently.  Anyone can list a home for sale on the Internet, even the owner, but that doesn’t mean your home will be marketed properly. Just having your home listed on the MLS (Muliple Listing Service) these days isn’t enough to reach all the prospective buyers. When selling our home, you need feature advertising and strategic positioning on the Internet in order to find the right buyer. This featured positioning means having your home found first on sites like Realtor.com, Trulia.com and Boston.com, which easily leads people to your home for showings, open houses and ultimately a completed transaction. Capital Residential uses these featured on-line advertising resources as well as social media including Facebook and Twitter to increase your home’s on-line SEO.

Comparing Capital Residential to National Real Estate Franchises

When comparing Capital Residential to the national real estate franchises, the more important factor is the specific agent you chose to represent you and what that agent provides in terms of added value. Not all real estate agents are created equal. Some are experienced, some are not. Some have college degrees and real estate designations, some do not. Some have been professionally trained in negotiation techniques and how to bring deals to a successful conclusion. Some agents invest in themselves and their listings by way of hiring a professional photographer and videographer, which is necessary in today’s market. Selling your home in today’s market is not easy, inexpensive or an exact science. But one thing is for sure: It means thinking outside of the box, being creative and guaranteeing clients that their home will stand out above the competition. If the agent you are interviewing to represent you when selling your home can’t guarantee these types of marketing components, then keep looking for the right agent.

Being an Educated Consumer When Selling Your Home

As an educated consumer and someone thinking about selling your home in the near future, these are all relevant thoughts and considerations when hiring a real estate agent to represent you. I would suggest you interview at least three real estate agents in your community. Have the big companies come in first and second and then have Capital Residential come in last. Consider the added-value services each offers as well as the qualities and professional skills of the individual agent because they are ultimately the one and only person who is in control of your destiny when selling your home. Then make the choice that meets your expectations. As I said, any reputable real estate agent can sell a home, but how you get there and the net result is just as important. If you would like to speak to Realtor George Jamieson at Capital Residential Real Estate, please call 781-659-2005 or email him at George@capitalresidential.com. Take advantage of Capital Residential’s special offer: New clients get a free certified home appraisal and a $650 closing cost credit. Capital Residential Real Estate serves clients throughout the South Shore including the towns of Norwell, Hingham, Hanover, Scituate, Marshfield, Cohasset, Duxbury, Pembroke, Hull, Rockland, Abington, Braintree, Weymouth, Quincy, Plymouth, Kingston, Milton and South Boston.

Boston Magazine’s 2012 Best Places To Live

In Boston Magazine’s 2012 best places to live real estate guide, three South Shore communities including Scituate, Quincy and Plymouth made the cut. Boston Magazine picked Plymouth for its “savvy shopper’s dream” stating that you can buy a 1,600 square foot home for less than $275,000 and noted it will be even more appealing when the new high tech Plymouth North High School opens in September. Add to that Plymouth’s quaint downtown, its beaches and the Colony place outdoor mall making for the shopper’s dream Boston Magazine talks about.

Boston Magazine’s 2012 best places to live real estate picks

Boston Magazine’s best places to live real estate guide picks Quincy because it’s about to get a $1.6 billion downtown “extreme makeover” with new infrastructure, new retail and office buildings as well as 1,400 new residential units, which is expected to create a new vibrant downtown center. Boston Magazine’s 2012 best places to live real estate guide picked Scituate for its “bustling harbor” and a new wave of development in the downtown harbor area with restaurants, boutique shops and trendy residential living options. I’m not sure what matrix was used, if any, for this annual best places to live article, but it seems to be somewhat arbitrary, other than all three municipalities are coastal communities with beaches. With that being said, these three communities have been attractive to buyers for years due to their convenience to Boston, sense of community and quality of life.

Boston Magazine’s 2012 Best Places To Live Offers A Pricing Analysis Over The Last Five Years

The B0ston Magazine’s 2012 best places to live real estate guide offers a chart of single family home prices in the Greater Boston area including here on the South Shore. The matrix compares home prices in 2006, 2010 and 2011 outlining mostly percentage declines in value, but some communities such as Brookline, Dover and Newton saw increases in the last five years. Here on the South Shore, Hingham fared the best in the five year comparison with the median home value unchanged at $625,000 in the five year period. Other towns surrounding Hingham haven’t fared as well in maintaining their home values. Here’s a quick look at the local chart according to Boston Magazine’s article, which obtained the data from the Warren Group.











Based on information provided by MLS Property Information Network, Inc.the 2011 median South Shore single-family home value dropped to $325,000 from $340,000 with an average 4.41% decrease across the board with a few exceptions. Total single-family unit sales totaled 3,060 homes up from 2,931 in 2010. In 2005, total single-family home sales totaled 3,973 units. To follow weekly real estate trends and data in your community click here to view live updated real estate market statistics.

If you’re in the market for a new home or looking to sell your home on the South Shore or just want to discuss Boston Magazine’s 2012 Best Places to Live real estate guide, please contact local Realtor George Jamieson at Capital Residential Real Estate to assist you. To search for homes, please click here and register for daily email updates for homes that meet your criteria.

The 3 Big Buyer Mistakes That Turn Off Home Sellers

turn off home sellersBuyer Missteps That Turn Off Home Sellers

Current real estate conditions and low interest rates do make for favorable conditions for home buyers, but there are still a few buyer mistakes that turn off home sellers and can kill a real estate deal under any condition. Don’t miss out on the house you love. Avoid these home buyer mistakes that turn off home sellers.

3 Buyer Missteps That Turn Off Home Sellers

Home buyers may feel a false sense that all transactions come down to them, but home sellers can certainly pick and choose who they do business with. Here are the biggest missteps home buyers make that turn off home sellers.

LOW BALL OFFERS. A low ball real estate offer is not only insulting, it’s an easy way to turn off home sellers. Of course home buyers want a good deal on the house they are buying, but offering well under home appraisal probably won’t get you far in the deal.
Solution? Home buyers should work with an experienced Realtor who can compile market comps and current real estate transactions in the area to see how homes are selling in that market. At Capital Residential we work with home buyers to give them a more precise sense of offers turn off home sellersthat match real estate inventory based on our comprehensive market reports.

CRITICISM. Very rarely does a home buyer love everything about a home, but some home buyers take their criticism of a home a little too far. Buyers with an overly critical eye can turn off home sellers and sour the deal. The mural or backsplash that one home buyer finds horrendous may have been a labor of love for the current homeowner. Hurt feelings are sometimes just enough to turn off home sellers.
Solution? If the home seller or their agent is in earshot refrain from negative comments about décor or taste. These things are subjective, and harsh comments coupled with sensitive home sellers can wreck the transaction. Speak up if there’s a legitimate concern about the property, but keep comments about the home seller’s style to yourself.

LOAN ISSUES. So a home buyer has made an offer, the home seller has accepted, and then the loan falls through. It happens, and when it does it will turn off home sellers, and create dissatisfaction for everyone. Home buyers want to work with qualified home buyers so that when an offer comes in and the home is taken off the market, they can be certain the transaction will take place.
Solution? Get preapproved for your mortgage. This will put your mind and the home sellers you interact with at ease. At Capital Residential we help home buyers through the paper process, and ensure that they aren’t taking missteps that could threaten the deal or turn off the home sellers. Sometimes actions that seem insignificant can have huge implications on the deal. Just buying a refrigerator or washer before the ink is dry can ruin the real estate transaction. Once preapproval occurs, would-be home buyers should refrain from making large purchases on credit, so as to not affect their buying status.

How Working with a Real Estate Agent Can Avoid These Pitfalls

turn off home sellersAt Capital Residential our goal is to successfully guide home buyers through the home buying process. We are aware of what will turn off home sellers, and help our clients position themselves to be qualified, home buyers that sellers want to work with. If you are looking to buy a home, please contact me, George Jamieson at Capital Residential in Norwell, MA. I can be reached by email at George@capitalresidential.com or call/text me at 617.877.4839.

6 Seller Mistakes That Turn Off Home Buyers

Seller Pitfalls That Turn Off Home Buyersturn off home buyers

The last thing a seller wants to do is turn off home buyers. The entire real estate process of selling a home is doing everything to maximize exposure to interested home buyers and attracting home buyers to your property. But, sometimes seller interaction can turn off home buyers and lead to no sale. Don’t let this happen to you.

The List of 6 Seller Missteps That Turn Off Home Buyers

Buying and selling a home can be an emotional roller coaster. It’s a big decision on both sides, and it’s easy for buyers and sellers to take missteps that affect the outcome. Here are the biggest mistakes home sellers make that turn off home buyers.

OVERPRICING. Every seller wants top dollar for their home, but inflated pricing can turn off home buyers. What’s worse, it can turn off home buyers before they even walk through your front door. In a sea of home listings, home buyers often select potential properties by size, bedrooms, location, and price. And you may be pricing your home out of the range for qualified buyers. But, don’t undervalue your home either.turn off home buyers

Solution? Work with an experienced realtor who can compare your home to similar homes that have sold in the area, and help you determine an appropriate listing price. At Capital Residential we study home sales trends by South Shore community, so that we can give our clients the most current and comprehensive guidance when listing a home for sale. Rather than turn off home buyers, our agents do everything to position your home for a sale.

MESSY HOUSE. The easiest way to turn off home buyers is by listing a cluttered, dirty, sloppy home. Sellers should list a home that is in the best condition it can possibly be in. Your home should look its absolute best. A clean home with no clutter is essential. But more than that, home buyers are watching for fresh carpet, newer paint, and upgrades. Homes that aren’t “move-in” ready often turn off home buyers. Especially in an age of HGTV and home design shows, home buyers expect a tidy, organized, pleasing home. Home sellers will turn off home buyers without this preparation.

Solution? Don’t turn off home buyers with a messy house. Clean, repair, spruce up your home before listing. Work with an experienced agent that can help direct your work efforts. At Capital Residential we understand the expectations of home buyers, and work with clients to present a home that brings in home buyers and offers. We also have a great pool of resources such as cleaners, stagers, and contractors to put the finishing touches on your listing.

LINGERING SELLERS. Of course home sellers are interested in how home buyers react to their house, but to stick around for showings and open houses is one big way to turn off home buyers. It’s hard for home buyers to relax when you, the seller, is there. It can turn off home buyers when their first impression is to be guarded. You want potential home buyers to feel free to explore and consider the possibilities of living in the house, and it’s hard to do that when the current homeowner is standing by.

Solution? You won’t turn off home buyers if you’re not there. Out of sight, out of mind, is a good thing during an open house. Plan to be out of your home whenever a potential home buyer is coming for a tour. It can be an inconvenience, but it’s well worth it when it leads to an offer.

MISLEADING INFORMATION. As a home seller you absolutely want to accentuate the positives of your home, but it will turn off home buyers if you inflate the truth about your home. If you are willing to stretch the truth about some things, potential home buyers will wonder what else you’ve hidden. It will turn off home buyers and can damage you and your home’s reputation. Be honest about the home so that when interested home buyers come for a tour the home will live up to their expectations, and maybe lead to an offer.

Solution? Be straightforward about the home’s positives. If the seller is concerned that the home has little to attract buyers then consider ways to improve the home’s appeal. Touch up the paint, take care of minor repairs, bring in a professional home stager. At Capital Residential we work with our cients to accentuate the positives in a home. Don’t turn off home buyers with misleading information. Instead, work on making your home the best it can be.

NO PHOTOS. These days, many home buyers conduct their searches online for home listings. Not only does it turn off buyers, but it is a such a turn off home buyerslost opportunity, when a home seller does not add photos of their home to their listing. Square footage, bedrooms, bathrooms, and other details are helpful to home buyers, but nothing compares to a visual of the home for sale. Many home buyers will skim right over the listing when there are no photos, leaving the home seller with a reduced number of viable leads. No photos of your listing will also turn off home buyers because it is an indication that maybe the house isn’t attractive.

Solution? Take photos of your home before you list the house. It is part of making a good first impression, and it is equally important that the photos are done well. At Capital Residential we take professional-quality photos of each of the homes we list. We know how important photos are to attracting home buyers. Most of the time, photos are the first visual home buyers have a property, and they need to trigger enough interest for home buyers to take the next step and tour the house.

POOR UPGRADES. Nothing puts a smile on a home buyers face than an unexpected quality upgrade in a home, and nothing will turn off home buyers more quickly than a poorly-executed upgrade. Most of the time good intentions are there, but often home sellers will pick and choose what they upgrade and how much they invest in it, and this can turn off home buyers. Making some upgrades in the kitchen or bathroom without carrying over those upgrades, can draw attention to problem areas, and upgrades that are done on a budget can detract as well.

Solution? Before a home seller invests in an upgrade, take a closer look at how much value it adds to the house. At Capital Residential we provide clients with professional consultation regarding ways to increase a home’s value. Some upgrades make sense, others don’t, and all upgrades should be done with the goal of adding to the home seller’s bottomline while providing value to the home buyer.

turn off home buyersHow Working with a Real Estate Agent Can Avoid These Pitfalls

At Capital Residential our goal is to attract qualified buyers to home sellers. We are aware of what will turn off home buyers, and help our clients position themselves and their homes to sell at top dollar. If you are considering selling your home, please contact me, George Jamieson at Capital Residential in Norwell, MA. I can be reached by email at George@capitalresidential.com or call/text me at 617.877.4839.

How To Handle Low Ball Real Estate Offers

When To Act and When To Ignore Low Ball Real Estate Offers

That’s the question most home sellers and quite frankly many real estate agents have when they get what they perceive to be low ball real estate offers. If you get an offer on your home and your first instinct is to feel insulted, then you’ve probably had low ball real estate offers hurled your way. Welcome to the club. It happens every day to probably 8 out of 10 sellers.

low ball real estate offersHow an Experienced Negotiator Can Turn Low Ball Real Estate Offers Into Deals

As an experienced real estate negotiator, my job is to always look at the commonalities and positives in evaluating the real potential of a qualified buyer being truly interested in purchasing your home. My goal as an exclusive seller’s agent is to get the highest price for my client and protect their fiduciary interest. That’s why hiring a highly trained and experienced negotiator who is cooperative and less concerned about being competitive is important when you hire your real estate agent.  A trained expert can flush out the tire kickers and ultimately should be able to negotiate an acceptable fair market price for your home if the buyers are sincere in their interest. The key to handling low ball real estate offers is to be prepared to act one way or the other and have a game plan in place to deal with low ball offers. It is imperative to have the conversation with your client about what constitutes a low ball real estate offer and what the best course of action is. This is something that should be preplanned in advance just in case you get an offer on your home that is well below the mark of perceived respect.

Keep Your Eye On The Ultimate Goal

I can’t tell you how many homeowners have told me over the years that they’ve had one or two low ball real estate offers on their home. It is the norm in a ‘buyers market’.At the time they were considered low ball real estate offers and unacceptable, but now they are prepared to put their home back on the market at a price near or below those offers. Sad but true and tens of thousands of dollars could have been kept on the table for the seller to walk away with if only a trained real estate negotiator had been in control of the situation and focused on mutual gain and cooperative efforts.   Yes, I agree that it can be difficult to maintain the emotions of a seller, but that is what an expert is trained to deal with; to peel away the layers, understanding what is important to the client and always keeping an eye on the ultimate goal. It’s easy for human beings to get mad, upset and off course when a buyer makes a low ball offer. But when things seem bad, everyone has to stay calm. That is the key to getting to the next level of negotiations, if any.

Reasons Why Buyers Make Low Ball Real Estate Offers

Keep in mind that buyers may be making low ball real estate offers because they really like the homes they want to buy. but they’re only qualified for a mortgage for less than your asking price. It comes down to affordability for the buyer and what they can actually spend. The positive is that they are motivated and interested in buying from you. The goal here is to get the buyer to pay a fair value for your home; a reasonable price for the seller and a value that will withstand final appraisal by the bank, which is filled with its own bag of uncertainties in today’s market.

To Counter or Not to Counter Low Ball Real Estate Offers

I’m not going to give away all my negotiating techniques here in this article, but I will say that in today’s world of low ball real estate offers, I almost always advise my clients to counter the offer as a symbolic gesture of good faith and motivation to negotiate a fair price. This is not always the case as some homes are so perfectly priced to induce full or over asking price offers. This is a pricing strategy I’ll talk about in a future article. In some cases, when it is clearly an unqualified buyer fishing the bottom of the ocean for a steal of a deal, I will advise the buyer’s agent that a counter offer is not forthcoming and thank them for their interest. Most likely I’ll never hear from that agent again, but sometimes the buyer might make a new offer in hopes of resurrecting their legitimacy in negotiating a fair price for the home. Sometimes it’s not just the buyer, but an inexperienced real estate agent who is providing ill-conceived negotiation techniques that will only hurt their buyer’s chances of making a good deal on the home.

low ball real estate offersFlush out the buyer

This technique is important because you don’t really want to waste time with a buyer who can’t afford to pay a fair market price for your home and just wants to get a steal. I tell these buyers to follow the auctions and bank owned foreclosures and see if they can get lucky there. Let’s say the low ball real estate offers come in $50,000 under the asking price. First I would counter these offers with a good faith counter and reduce the price between $2,500 and $5,000. This is typically where the rubber meets the road because it will reveal the buyers’ true interest in the home and provide the seller with a sign. If the buyer moves up $2,500  to $5,000 then you know the buyer is going to stay close to their perceived value of the home and their ultimate price goal without much flexibility. If the buyer knows the home is worth closer to your counter offer, then you will most likely see them increase their next offer by $10,000 or $20,000. This is a clear sign to the seller and their real estate agent that a deal can and should be in reach, if properly negotiated.

Sometimes I suggest that the buyer’s agent present their offer in person to the seller, with my presence. This gives the buyer’s agent an opportunity to fully explain their clients’ thoughts on the home, underscore any special circumstances and it gives a stale offer, which would typically be a faxed piece of paper, some level of relevance and substance that the seller can connect to people versus a number on a piece of paper.  Sometimes connecting the dots and  making the negotiation process a more personal and communicative effort will help take the sting out of low ball real estate offers in hopes that the two parties can meet at a fair price.

low ball real estate offersHire The Best Real Estate Agent To Represent You and Turn Low Ball Real Estate Offers Into Success

The bottom line in whether to act or to ignore low ball real estate offers is to have a well thought out plan once you agree on a listing price with your agent. Your home should be priced to fair market value so you don’t have to chase the market and you should interview and hire only the most qualified real estate agent and trained negotiator. This will help make the home sale process as smooth and stress-free as can be. If you’re thinking of selling you’re home, consider interviewing George Jamieson of Capital Residential Real Estate. You will be happy you did. You can reach George at 781-659-2005 or email George@capitalresidential.com.

Staging Your Home to Sell in the South Shore’s Spring Market

Appealing to Buyers: Staging Your Home to Sell Makes a Difference

Staging your home to sell is one of those things that sellers want to do before they list a house, but they don’t always get around to doing. And it’s also one of those things that can make a huge difference in the house selling process. Staging your home to sell is really about maximizing the positives in your home and appealing to the greatest number of home buyers.

Staging Your Home to Sell Quickly

The simple answer is yes. Staging your home to sell can reduce the time your house is on the market and increase your selling price. According to recent data compiled by Stagedhomes.com, 94% of homes staged by an Accredited Staging Professional sold in 29 days or less, compared to an average of 145 days for homes that were not staged. And homes staged by Accredited Staging Professionals stayed on the market 83% less time than a home that had not been staged.

Staging Your Home to Sell: Is it Worth it?

The study by Stagedhomes.com also revealed that staging your home to sell brings an average 3% minimum increase in final sales price compared to homes not staged. While buyers may be reluctant to spend money, staging your home to sell is often a wise investment. It costs several hundreds of dollars, upwards of a few thousand for a professional home stager, but this may be money well spent. Sellers with homes that sit on the market with little activity often have to drop the listing price of the home by thousands. The expense associated with staging your home to sell is often much less than dropping the listing price by thousands of dollars.

Simple Tips for Staging Your Home to Sell Like a Pro

Staging your home to sell is an art, and professional stagers are recommended for home sellers looking to reap the most reward from the staging process. However, there are simple tips that the professionals use for staging your home to sell:

  • Clean, declutter, remove. Clean the entire house, top to bottom, until every surface sparkles. Wash all fabrics: drapers, rugs, pillows, etc. Remove all personal items. Clear the shelves, counters, tables, dressers, bookcases and built-ins.
  • Start with a fresh canvas. Staging your home to sell is all about finishing touches. But it’s impossible to do this without a blank slate. Be sure that you are working with a minimum amount of furniture and accessories in the house.
  • Grouping. Home stagers often group items in bundles of 3 and 5. Odd numbers work well so if you are adding color to a mantle or side table remember to group items in 3 or 5. For example, a vase, a candy dish and a paper weight. This also works with groupings of framed artwork on walls.
  • Scenarios of comfort. Design kitchens, bathrooms, and master bedrooms to be clean, welcoming and relaxing retreats. Clear kitchen counters of everything. Add one colorful bowl of fruit, a healthy, green plant, or a set of new canisters for a fresh look on the counter. Place a small basket of clean, rolled washclothes, designer bathsoaps and lotion in the bathroom along with a small flowering plant. Make the master inviting with big, stylish pillows on the bed and spa-like finishing touches in the bathroom.
  • Dress up the outside. Along with trimming shrubs and keeping the lawn mowed, staging your home to sell requires some creativity outside. Add pots of plants along decks and steps. Clean and arrange deck furniture and set the outdoor table with a vase of fresh flowers and colorful plates and serving pieces.

Staging Your Home to Sell: Where to Start?

The first step is to work with an experienced real estate agent. At Capital Residential, we specialize in home selling and buying on the South Shore, and work with experienced staging professionals who will make your home attractive to the largest pool of qualified home buyers. Our agents work and live right in the community. We watch and study the trends, and understand what both buyers and sellers want in this market. Wondering how homes are selling on the South Shore? Sign up for our free market reports to receive the latest real estate numbers for Norwell, Hingham, Hanover, Marshfield, and other surrounding towns. If you’re thinking of selling your home, contact me, George Jamieson at Capital Residential in Norwell, MA. I can be reached by email at George@capitalresidential.com or call/text me at 617.877.4839.

What Today’s Home Buyers Want

home buyers want

Today’s Home Buyers Want Upgrades, Space, and Efficiency

The spring market is heating up on the South Shore, and today’s home buyers want to find the right house. So how do you make the house your selling a must-have for today’s home buyers? To compete in the spring market you have to know what home today’s home buyers want.

Today’s Home Buyers Want Value

Some things don’t change, and today’s home buyers are no exception. Today’s home buyers want a good deal. That’s not to say that home sellers have to undervalue their home listing, but it does mean that sellers should accentuate the positives about the home and give buyers every reason to pay top dollar. Show off the space. Remember the 50% rule and try to remove half of your items in each room. According to Realtor Magazine, 62% of home buyers are looking for one additional bedroom and bath in their next house, and 76% are looking for additional storage.

Home Buyers Want Upgrades and Quality

Today’s home buyers want practical amenities and good construction. Radiant flooring, energy-efficient appliances, modern fixtures and hardware, and high-end appliances top the list of today’s home buyers wants. Hardwoods and fireplaces are excellent features, but can detract from the home if they are not in great condition. Have hardwoods sanded and polished, and service fireplaces so they are in good working order.

Don’t Forget about the Outside

Today’s home buyers are as concerned about the exterior living space as they are of the interior space. Decks and outside entertainment areas go a long way with buyers so maximize the appeal of your exterior space. Freshen up older decks with stain, add flowers in ceramic pots, and clean the deck furniture. If the space seems uncared for it will be reflected in the buyer’s offer so take the time to make the backyard look tidy and maintained.

Home Buyers Want Useable Space

Today’s home buyers want useable space, and they are turned off by space that serves no function. Take a look at your house with fresh eyes. Arehome buyers want there spaces that seem to be a collect-all zone? Or is there an area that would be better served with different furniture? Some of these fixes are easy. If you’ve turned a bedroom into an office or playroom, turn it back into a bedroom. Bedrooms sell, and you want buyers to see the space set up as a bedroom. Other instances require imagination. Make small nooks into efficient office spaces or storage areas.

Priorities buyers have for their next home according to Realtor Magazine:

  • Affordable price: 78%
  • Energy efficient heating and cooling: 68%
  • Energy Star rating: 61%
  • No wasted space/smart design: 56%

What are some of those extras that buyers dream of?

  • A separate laundry room: 80%
  • Additional storage: 76%
  • Outdoor grilling living area: 63%
  • One additional bedroom and bath: 62%


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